An opinion piece (also called op-ed) is an article that presents an opinion and builds an argument for something that should be done. It differs from a research article in that it is not concerned with reporting on or interpreting existing research. Instead, it uses that research as a starting point for discussion and advocacy around the implications of that research for policy. Opinion pieces are generally broader in scope than research articles and are often written by members of the community or experts who are not staff with a publication. They can be found in broadsheet newspapers, online journals like Croakey and The Conversation and on social media platforms.
When writing an opinion piece it is important to consider the audience. You can use a variety of methods to do this, from focusing on a specific group or demographic to taking a more general approach that is inclusive and provides space for multiple viewpoints. It is also important to think about timing. If there is a relevant event or issue in the news, it is often easier for editors to find a place for your piece.
Finally, a good opinion piece is clear and engaging. Avoid jargon and write in the active voice, where possible, eg: ‘It is hoped that [or: One would hope that] the government will’rather than: ‘It is hoped that the government will ‘. Using active voice is also much easier for readers to understand, and it is respectful of the reader.
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